Stock market rally: 5 cheap UK shares I’d buy in an ISA today and hold forever

Buying and holding cheap UK shares ahead of a likely long-term stock market rally could be a profitable move, in my opinion.

The content of this article was relevant at the time of publishing. Circumstances change continuously and caution should therefore be exercised when relying upon any content contained within this article.

When investing, your capital is at risk. The value of your investments can go down as well as up and you may get back less than you put in.

Read More

The content of this article is provided for information purposes only and is not intended to be, nor does it constitute, any form of personal advice. Investments in a currency other than sterling are exposed to currency exchange risk. Currency exchange rates are constantly changing, which may affect the value of the investment in sterling terms. You could lose money in sterling even if the stock price rises in the currency of origin. Stocks listed on overseas exchanges may be subject to additional dealing and exchange rate charges, and may have other tax implications, and may not provide the same, or any, regulatory protection as in the UK.

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More.

Buying and holding cheap UK shares ahead of a likely stock market rally has historically been a sound means of generating high returns.

After all, this strategy involves buying companies for less than they may be worth while investor sentiment is weak. Over a period of months, or years, those companies could record relatively high returns as a result of their low starting prices and improving investor sentiment.

While the FTSE 100 and FTSE 250 have made gains in recent weeks, they contain many cheap stocks at the moment. Therefore, now may be the right time to buy and hold these five companies in an ISA.

Cheap UK shares in the financial services industry

Many UK shares in the financial services industry could be major beneficiaries of a likely stock market rally in the coming years. For example, Standard Life Aberdeen’s financial performance is closely linked to the prospects for global asset prices. When they are rising, investor sentiment strengthens and the firm may report improving assets under management figures. Furthermore, its 15% share price fall in 2020 may mean it is undervalued.

Barclays is another FTSE 100 financial services business that may produce impressive returns in the long run. Its shares have declined by over 20% this year. Despite this, it is due to post a 78% rise in earnings next year. This puts the stock on a forward price-to-earnings (P/E) ratio of only around 10. This suggests that it could offer good value for money relative to other UK shares. And it may deliver impressive returns in a stock market rally.

Dividend opportunities for a stock market rally

UK shares with attractive dividends may also benefit from a long-term stock market recovery. For example, Vodafone’s 6%+ dividend yield could make it attractive. That is especially so when there are limited options to make a passive income outside the stock market. Similarly, BHP has a dividend yield of around 6%. Its solid asset base and diverse range of operations may mean it can survive an uncertain period. And it may then be able to deliver impressive total returns in the coming years.

Meanwhile, Shell could offer an impressive long-term performance. Its plan to invest in the green recovery may mean it can deliver attractive returns over the coming years. Its 4% dividend yield and attractive profit forecasts in an improving global economic environment could mean that investor sentiment strengthens significantly after a challenging year for the oil industry.

Clearly, all UK shares could face an uncertain period if a stock market rally takes time to develop from current levels. But, with the FTSE 100 having always posted fresh record highs after its previous downturns, now may be the right time to invest money in a range of stocks to benefit from a likely stock market recovery in the coming years.

Should you invest, the value of your investment may rise or fall and your capital is at risk. Before investing, your individual circumstances should be assessed. Consider taking independent financial advice.

Peter Stephens owns shares of Barclays, BHP Group, Royal Dutch Shell B, Standard Life Aberdeen, and Vodafone. The Motley Fool UK has recommended Barclays. Views expressed on the companies mentioned in this article are those of the writer and therefore may differ from the official recommendations we make in our subscription services such as Share Advisor, Hidden Winners and Pro. Here at The Motley Fool we believe that considering a diverse range of insights makes us better investors.

More on Investing Articles

happy senior couple using a laptop in their living room to look at their financial budgets
Investing Articles

Why the Diageo share price looks like a once-in-a-decade passive income opportunity

The Diageo share price has fallen 14% as the FTSE 100 hits new highs. At its lowest price-to-sales ratio for…

Read more »

Storytelling image of a multiethnic senior couple in love - Elderly married couple dating outdoors, love emotions and feelings
Investing Articles

57 years of growth! Here’s one of my favourite dividend shares

Royston Wild is building a list of the best dividend shares to buy. Here's a dividend growth star he's hoping…

Read more »

Young Black woman looking concerned while in front of her laptop
Investing Articles

Are Aviva shares in danger of a fresh price collapse?

Aviva shares have been on the march again in recent weeks. But is the FTSE 100 life insurer now at…

Read more »

Businesswoman calculating finances in an office
Investing Articles

This FTSE 100 share looks too cheap to ignore!

Selling for pennies and with a big dividend coming, this FTSE 100 share could be a value trap. Our writer…

Read more »

Young woman holding up three fingers
Investing Articles

I’d stuff my ISA with bargains by looking for these 3 things!

Our writer explains how he aims to find real long-term bargain buys for his ISA by considering a trio of…

Read more »

British Pennies on a Pound Note
Investing Articles

Up over 50% in 2024, could this penny share keep going?

This penny share has more than tripled in a couple of years. Our writer sees some reasons to like it…

Read more »

Bus waiting in front of the London Stock Exchange on a sunny day.
Investing Articles

Could the stock market keep rising in 2024?

Christopher Ruane reckons that although some stock market indexes have been doing well, he can still find potential bargains for…

Read more »

Investing Articles

Could the Lloyds share price reach 60p in 2024?

The Lloyds share price has got off to a strong start in 2024. But could it reach 60p by the…

Read more »